Media | Marketing | Communication

Career in Media, Films, Mass Communication

// January 15th, 2009 // 10 Comments » // Media

Medical and engineering are passé. Today’s youth are looking for new and exciting careers. One such field that is rising these days is media and mass communication. Although, journalism has always been around but with a sudden spurt in the number of news channels and newspapers, the demand for mass communication experts has increased manifold. A lot of students are looking to pursue courses in mass communication and acquire skill sets that wil (more…)

Social Media is One Component of Broader Communications Strategy

// April 15th, 2008 // 11 Comments » // Media

The world of Socialized Media is maturing and along with it, our knowledge, expertise, reach, and personal and represented brands are only flourishing. It will continue as long as we realize that these new social tools and networks require an entirely new commitment and embodiment of what we personify and how we can be a genuine resource to the people who define the communities that are important to us.

At the end of the day, eve (more…)

The Effects of Mass Media

// January 28th, 2008 // 16 Comments » // Media

In this day and age, Mass Media is all over. It surmounts the activity of the people. It shapes, forms and influences the buying decisions of the majority through its incessant advertising schemes bombarding our daily existence and it seems that there is no stopping it. As a result, this leads to the invincible effects of Mass Media to the society and its people.

The effects of Mass Media in the present time is both extraordinary and d (more…)

Social Media Marketing and the Viral Effect

// July 6th, 2007 // 11 Comments » // Media

The world of search and website marketing has really changed over just the past few years.  For many in search, it seems like it was not too long ago that webmasters could have their sites ranking highly on search engines for certain keywords if they took care of the basic tags – meta and description.

Times have changed since then, of course, as there is so much competition in search that now webmasters have to apply extensive search en (more…)

How to select a good mass media college

// May 16th, 2007 // 16 Comments » // Media

Finding a good mass media college ahead of time can prevent one from last minute panics and apprehensions. All would agree that with the arrival of internet, the job of finding the right mass media college has not remained tough as it was earlier. As there are many accredited mass media colleges, one has to direct the search on the basis of some preferences such as location, affordability and the overall repute of the college. On (more…)